8 Ways To Build A Company Brand

1. Identify your company brand and then target market (candidates) for your branding efforts. Who they are? Where they are? What are their values? When will you need them? Have a process for matching your organization’s strengths with potential applicants. 2. Develop a list of the criteria used by leading…

The Happiness Conundrum

Definition of Happiness: The state of being Happy (Dictionary.com)   Definition of Happy: Feeling or showing pleasure (Dictionary.com)   Definition of Pleasure: A feeling of happy satisfaction (Dictionary.com)   Definition of satisfaction: fulfillment of one's wishes, expectations, or needs, or the pleasure derived from this (Dictionary.com)   Interesting.   To…

Are you chasing Happiness?

Are you Happy? What makes you Happy? What salary bracket will guarantee you’re Happy? All pretty typical questions, right? You’ve probably heard them on a number of occasions. Here is my review of “Ask Me If I’m Happy” by Nicholas Gaitan.   The one thing I’ve found with most books…